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Professional SEO Training in Bangladesh - Batch 12 |
| Course Price: BDT 6,500 | Number of Classes: 10 |
| Class Hour: 3 hours/day (Total 30 hours) | Start Date: |
| Days: | |
Last Date of Registration:
Training Overview
The fact of the day that more than 80
percent of visitor traffic is delivered to websites through search
engine shows you how rewarding training in SEO can be. In the highly competitive world of ecommerce, SEO classes are recognized for delivering quantifiable benefits to your SEO learning in online business systems.
Training Objectives
- Anyone who wants to learn how to get high rank in google and major search engines
- Web designers who need to know how to make website search engine friendly
- Copywriters who need to learn how to write content for search engines
- Individuals who want SEO learning for their own knowledge
- New employees who need to be training in SEO
Hands-on/Lecture Ratio
This training class is 80% hands-on, 20% lecture. Students learn by doing, with immediate opportunities to apply the material they learn to real-world problems.
Training Materials
All related software and lecture sheets and free e-book will provide in class.
Training Outline
Understanding SEO- What is Search Engine Optimization (SEO)?
- Why does my website need SEO?
- Why is Search Engine Marketing important?
- Why can't the search engines figure out my site without SEO?
- Can I do SEO for myself?
- Search Engine Statistics
- Examples popular Search Engines
- SEO Challenges
- The SEO Process
- SEO Alternatives
- On-Page Factors
- Off-Page Factors
- Keywords domination
- Selecting keyword
- Keyword in On-Page Optimization
- Keyword Cannibalization
- Keyword Strategy
- Keywords and Language
- Keyword Research Process
- Keyword tools
- Keyword Abuse
- Types of SEO Content
- Develop an SEO Content Strategy
- Topic Idea Generation
- Content Writing Ideas
- Keyword related content
- primary principles of conducting a search
- Meta Tag
- Title Tag
- An Ideally Optimized Web Page
- Body Tags
- The Perfectly Optimize page
- SEO URL Structure
- Indexable content
- Domain Selection
- Domain Name Options
- Domain registration period
- Sub-domains
- Subfolders
- Top-Level Domains
- Hosting Options
- Custom Site Design or Third-Party Software
- Website Usability
- Website Accessibility
- SEO Best Practice
- 301 Redirect
- Redirecting specific files and folders from one domain to another
- Canonicalization
- Redirecting Canonical Hostnames
- Internal Links & Location in Site Architecture
- Crawl-able link structures
- Anchor Text
- Why page may not be reachable
- Crawling and indexing
- How Do Search Engines Determine Importance?
- People vs. search engine
- Google, Yahoo! , Bing
- Types of Search Engines and Web Directories
- Search Engine Anatomy
- Search Engine Rankings
- What is search engine marketing (SEM)?
- What are paid listings?
- PPC vs. "Organic" SEO
- internet marketing strategies
- SEO and SEM
- Maintenance
- Best Practices for Ranking #1
- Basic Tips & Optimization Techniques
- Google AdWords
- Google AdSense
- SEM and SEO Unison
- Understanding Sitemaps
- Guidelines for Sitemaps
- Sitemap index file
- Sitemap extensions (video, images, News ...)
- Site Map Tool
- HTML Sitemaps
- XML Sitemaps
- Search intent flavors
- Search page intents
- Examples of Duplicate Content
- Tools for Diagnosing Duplicates
- Tools for Fixing Duplicates
- Should I Change My URLs for SEO?
- Internet Business Promoter (IBP)
- WEBCEO
- SEO Power Suite
- Semrush
- Alexa
- Google Webmaster Tools
- Bing Webmaster Tools
- Google Analytics
- Analyzing SERPs
- On-Page Ranking Factors
- On-Site Ranking Factors
- External Links
- Broken Outbound Links
- Article and Press Release Account Creation
- User Behavior Patterns
- Website Performance and Website Age
- What is link building
- One way linking
- Reciprocal link
- Three way link building
- Link Signals
- Social Sharing
- Resources To Carry Your Link Building
- Link Building Strategies
- Link Exchange Site
- Bad Ways to Build Links
- Understand White Hat SEO
- White Hat SEO Tips and Tricks
- Understand Black Hat SEO
- Sparmdexing
- Tricks of Black Hat SEO
- Google Panda
- Google Penguin
- Google Algorithm Change History
- Web Server Logs and Formats
- Popular Web Stats Tools
- Using WebLog Expert
- Using AWStats
- Using Webalizer
- Tying Searches to Individual Web Pages
- Web Spider Patterns
- User Patterns
- Understanding REP
- Creation of robots.txt
- Understanding the robots.txt Format
- Social Platforms and Communities
- Social Media Strategy
- Using Automation
- Google and Social Media Sites
- Understanding Search Engine Spam
Certificates will be awarded to participants at the end of training.
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